Curious to know. Why didn't you include 'Storytelling' in the infographics?
I'm a marketer, currently reading Storyworthy. Wondering you include this framework in commercial marketing activities? Would love to have you take on this.
People love to believe they possess entirely free will and unshakeable logic. It makes it so much more satisfying when they follow a four-letter acronym straight to their credit card.
The frameworks that work are the ones that disappear. When Copyblogger used PAS to sell simplicity itself, the structure vanished and the reader just felt understood. Which makes me wonder: do you track when your framework becomes invisible, or only when it fails?
Excellent copywriting frameworks! These structures are incredibly useful for crafting persuasive messaging. The clarity and examples make them immediately actionable.
Curious to know. Why didn't you include 'Storytelling' in the infographics?
I'm a marketer, currently reading Storyworthy. Wondering you include this framework in commercial marketing activities? Would love to have you take on this.
was just tricky getting it to fit!
Tons of value I got this single post!
Love this 🤌
People love to believe they possess entirely free will and unshakeable logic. It makes it so much more satisfying when they follow a four-letter acronym straight to their credit card.
Saving this!
The frameworks that work are the ones that disappear. When Copyblogger used PAS to sell simplicity itself, the structure vanished and the reader just felt understood. Which makes me wonder: do you track when your framework becomes invisible, or only when it fails?
great post, thanks for sharing!
Excellent copywriting frameworks! These structures are incredibly useful for crafting persuasive messaging. The clarity and examples make them immediately actionable.